Hleðslustuð.is

Orkusalan partnered with Kolibri to create a dedicated campaign website for its new HleðsluStuð campaign.

The objective was to drive awareness, spark positive conversation, and help users discover the EV home charging solution best suited to their needs.

The Campaign

Find Your Spark

Orkusalan is a long-standing client of Kolibri and places great emphasis on delivering high-quality marketing campaigns and brand experiences. For the HleðsluStuð campaign, a bespoke campaign website was created to give the campaign and its supporting content a dedicated home online.

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Motion That Sparks Energy

A sense of energy runs through every part of the experience—from the campaign and videos to the website itself. Carefully crafted animations and playful copy bring the experience to life, making the website engaging, memorable, and full of character.

As an electricity provider, Orkusalan inspired many of the site's motion design and hover interactions. Subtle details such as flashes and sparks create a strong connection to the brand, reinforcing its identity while adding personality to the overall experience.

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Purpose

The website is designed to make it easy for users to find their ideal charging solution through a fun, interactive quiz. A series of short, straightforward questions guides users to the EV charger that best suits their needs.

Once they've received their recommendation, users are seamlessly directed to Orkusalan's online store to complete their purchase and start charging.

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The Collaboration

The project was delivered in close collaboration with Orkusalan, BIEN, and Sensor. Once the creative concept was established, the team moved quickly into execution, designing and developing the website in record time.

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Results

Bringing the Campaign to Life Online

Awards

Testimonials

Helga M. Beck
Marketing Director
Orkusalan

Working with Kolibri on the HleðsluStuð website was an excellent experience. As with so many Icelandic projects, the team had to move fast without compromising on design or quality—and they absolutely delivered. We're incredibly pleased with the result, and the website proved to be a key part of the campaign's success.

Metrics

As soon as the website launched, traffic increased significantly, with a high proportion of engaged users visiting the site.
38%
Engagement rate during the first week after launch
2.9K
Active visitors the first week after launch